Pirelli, known for their performance motorcycle, car, and road bike tires, dives into the mountain bike market with a huge photoshoot in California.
The entire line is called Scorpion with sub-variations for tires that range from XC to downhill. The name was inspired by their motorcycle line, also called Scorpion. In contrast, their road bike tires are called PZero Velo, after the popular Pirelli performance car tire.
This shoot is part of an ongoing collaboration with the Italian brand, after shooting supercars in Estoril and Las Vegas, and road cycling on the famous climbs of Giro d’Italia.