In my latest FIAT Professional series, we highlight surprising professions that challenge the norm. A taxi driver who transports dogs, a leather worker crafting with mushrooms instead of leather, and farmers growing basil hydroponically in a warehouse—these are the modern professionals supported by the Doblò, Scudo, and Ducato models.
Shot in Frankfurt, Florence, and Barcelona, the visuals capture how FIAT Professional vehicles adapt to the evolving needs of unconventional jobs.
Creativity by Leo Burnett, production by Twister Film, service in Germany by Filmz, Jaja in Spain.
Client: Stellantis
Creative Agency: Leo Burnett
Production Company: Twister Film
Service: Filmz (GER), Jaja Film (SPA)
Creative: Omar Meletti
Copy: Egidio Petrachi
Executive Producer (Twister Film): Leonardo Rossi
Producer: Fina Gomez de la Torre
Executive Producer (Filmz): Ken Hagen Takenaka
Executive Producer (Jaja Film): Roberta Brambilla
AD: Francesco Capone
Stylist: Pia Valeska Niedermeier (GER), Sofia Mazzella (ITA), Bruna Castillo (SPA)
MUA: Renato Ribeiro Alves (GER), Paolo Manciocchi (ITA), Lorena Carmona (SPA)
Car care: Diego Zago, Patrick Siverio
Post Production: Dana Suvar
