When two noteworthy brands like Bianchi and Ferrari, that made history in cycling races and motorsports respectively, come together, the result is bound to be exciting and fascinating.
This is what happens as Bianchi, known as an iconic brand in the cycling world for its Italian creativity, innovation and design, joins forces with Ferrari, the revered sports car manufacturer and the most winning team in the history of Formula One, to launch the Bianchi for Scuderia Ferrari project.
I am glad I to shoot this collaboration between two companies that, in their respective sectors, made history, leaving a unique mark of Italian style through their designs and innovation.
The images were shot on the iconic roads of Monte Carlo, on the same tarmac where Formula One cars race in one of the most iconic Gran Prix of the Championship.